



Modern Minimalist Integration in a Premier Retail Context
This comprehensive interior design project for the EGO outlet at Dolmen Mall, Lahore, emphasizes a sophisticated minimalist aesthetic tailored for a high-traffic luxury shopping environment. The design integrates a meticulously planned spatial layout with advanced electrical and lighting systems to create a premium brand experience. By utilizing technical elevations and detailed floor plans, the design achieves a seamless balance between architectural form and commercial function, ensuring high visibility and operational efficiency.
PROJECT CONCEPT
The design focuses on material texture and the strategic integration of digital media to create a streamlined, modern retail journey.
- A floor plan featuring a wide central passage, organized floor racks, and dedicated unstitched fabric sections to facilitate effortless customer movement.
- Utilization of textured cement board sheets and travertine cladding with iron frames to establish a durable yet refined contemporary look.
- Strategic placement of 43" LED screens and digital display boxes encased in matt black metal boxes to enhance visual marketing.
- A complex electrical layout plan featuring recessed lighting, rope lights for accents, and dedicated power points for digital displays and cash counters.
- Inclusion of MDF sheets laser-cut in corrugated patterns with integrated rope lighting to add rhythmic depth to the interior elevations.
- Clear demarcation of service areas including a strategically placed cash counter, integrated try rooms, and a rear stock room for inventory management.
- A minimalist exterior elevation featuring mango-colored vinyl shop signage illuminated with 3000K LED light against a clean, modern facade.